The new report by Expert Market Research titled, ‘Global Broadcast and Media Technology Market Report and Forecast 2021-2026’, gives an in-depth analysis of the global broadcast and media technology market, assessing the market based on its segments like platform, application, components, solution, hosting type and major regions. The report tracks the latest trends in the industry and studies their impact on the overall market. It also assesses the market dynamics, covering the key demand and price indicators, along with analysing the market based on the SWOT and Porter’s Five Forces models.
Note 1: For a snapshot of the primary and secondary data of the market (2016-2026), along with business strategies and detailed market segmentation, please click on the request sample report. The sample report shall be delivered to you within 24 hours.
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The key highlights of the report include:
Market Overview (2016-2026)
- Forecast CAGR (2021-2026): 42%
- Forecast Market Size (2026): USD 116 billion
The global broadcast and media technology industry is being driven by advancements in communication sector as the world has become more interconnected. As broadcasting firms strive to provide clients with a seamless communication experience, the industry is expected to experience substantial improvements in the coming years. Furthermore, the rising use of the internet, as well as increasing access to media and video streaming, have further propelled the growth of the broadcast and media technology industry.
Industry Definition and Major Segments
Media broadcasting refers to public broadcast of audio and video. Media broadcasting is required for the audience to be able to listen to radio programmes, watch television shows or other digital platforms.
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The broadcast and media technology market, on the basis of platform, can be segmented into:
On the basis of application, the market can be segmented into:
- Broadcaster
- Studios and Creators
- Distributors
- OTT
- IPTV
- Others
On the basis of components, the market can be divided into:
- Software
- Services
Among these, while software is further subdivided into on-premises and cloud-based segments, services is subdivided into consulting, support and maintenance, and managed services segments.
On the basis of its solution, the market can be bifurcated into:
- Web Content Management
- Content Storage Solutions
- Editorial and Print Workflow
- Media/Digital Asset Management
- Revenue Management
- Ad and Data Management
- User Management
On the basis of hosting type, the market segmented into:
- Integrated
- Standalone
Among these, while standalone is further subdivided into content creation/storage and content distribution.
The regional markets include:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Market Trends
The broadcast and media technology industry is being driven by the continual growth and integration of technology to give improved broadcasting services to clients. Because of the rising on-demand content penetration, live video streaming popularity, increased digital advertising, and improving network architecture have aided to the industry’s growth. Furthermore, content consumption continues to rise as more next generation linked devices are adopted, resulting in a better customer experience. Moreover, new broadcasting and media systems has significantly bolstered the growth of the industry by addressing changing patterns of content consumption.
Key Market Players
The major players in the market are Evertz Technologies Limited, Video Stream Networks S.L., Harmonic Inc., and Others. The report covers the market shares, capacities, plant turnarounds, expansions, investments and mergers and acquisitions, among other latest developments of these market players.
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Note 2: As the novel coronavirus (COVID-19) continues to spread across the world, our analysts are constantly tracking the impact of this rapidly evolving situation on the markets and the consumer purchase behaviours. Thus, our latest estimates and analysis about the current market trends and forecast will exhaustively reflect the effects of this emerging pandemic.
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